With our vast experience implementing and integrating enterprise-level CRM, Portal, and ERP applications, CherryRoad can help you unleash the Internet’s power to transform customer relationships. After strategically tailoring a best-practice approach with our CRM assessment services, we bring it to life with CRM delivery services that include project management, software implementation, enterprise integration, portal development, and infrastructure deployment and testing. The result is a dynamic CRM solution that enables centralized access to comprehensive customer data as well as individual performance measures for customer satisfaction, retention, and profitability. Our robust solution helps you optimize customer interactions and relationships through both web and traditional channels. We also help organizations develop and implement change management plans to speed the adoption of the CRM solution for customers, employees, and business partners.
For example, the Government of the District of Columbia, comprised of 100 individual agencies providing hundreds of citizen and business services, selected CherryRoad to be part of their CRM team due to our relevant experience. To meet the complex challenge of integrating the District’s customer service environment, we helped design a strategy for an enterprise-wide CRM solution incorporating best practices and optimized technologies. Our first step entailed an analysis of existing and desired future processes, followed by the development of a technical architecture design, implementation strategy, and cost-benefit analysis to identify project ROI and cost savings. As a result, the District now has a tailored CRM implementation plan to improve customer service and process efficiencies while reducing costs across its numerous agencies.
CherryRoad’s CRM experience also includes our work with the Philadelphia Housing Authority (PHA), the largest landlord in the State of Pennsylvania. PHA’s challenge was to maximize the use of technology to improve both its internal efficiencies and residents’ satisfaction levels. CherryRoad helped to develop and implement a strategic plan to evolve PHA into an integrated, real-time, web-enabled environment. After increasing operational efficiencies through upgrades of Financial and HR applications, we helped prepare PHA for their planned implementation of CRM and Portal applications. We started with a visioning initiative to determine how PHA could further leverage technology and optimize processes to improve customer service. From there, we developed a strategic organizational roadmap, several high-level process maps, and implementation plans that were synced with the application capabilities. Together, these elements laid the vital foundation for visionary use of the Portal and CRM applications to help achieve PHA’s mission of quality low-cost housing for every person.